There are all kinds of reasons people avoid the gym. Everything from boredom to the need for accountability keeps people from living a healthier lifestyle. With Operation Boot Camp, that’s no problem. They’re keeping their clients on their toes with fun workouts, valuable tips, and encouragement to see them obtain the results they dream about.
The franchise, Operation Boot Camp is based on the idea of creating group workouts with capable instructors who provide challenging workouts in a positive atmosphere. People of all fitness levels are welcome. The program includes a workbook that helps track nutrition and eating habits, the results of their initial fitness test and the goals clients hope to reach upon graduation.
New owners of the local franchise, Terry and Anja Grissom say their comprehensive program targets both exercise and diet, with equal attention to the importance of healthy eating. “If you keep eating the way you’re eating and work out with us, you’re going to be healthier, more toned and maybe lose a little weight but if you want to see really good results then you have to change what you’re eating,” said Terry. “Our focus on nutrition is one thing that sets us apart,” added Anja.
Every morning their group meets at 5:45 a.m. for a 45 minute workout with the group and instructors. “A lot of people think that’s really early, but it’s amazing how much better your day goes when you work out in the morning and then you’re not trying to find time in the evening,” said Anja.
Workouts incorporate cardio and strength training with stretching and flexibility in fun routines. In fact, Anja says you never know what to expect. “It’s always different. We tell people, ‘if you didn’t like what we did today, come back tomorrow and it will be something different,’” said Anja. Everything they do, from soccer to Frisbee in the park are all “Boot Camp” approved and usually outdoors barring bad weather.
Don’t let the ‘boot camp’ title scare you. Anja and Terry Grissom promise customers a positive environment, full of people who are trying to live healthier lives. “People come in at all different fitness levels and we have at least one instructor for every seven or eight people. We modify the workouts for everyone’s level. It’s a very positive atmosphere,” said Anja.
In fact, Anja says they become like family. “We really build a social network. We’re friends who cheer each other on; we’re there for each other.” said Anja. “We also hold each other accountable. When someone isn’t there, we’re checking on them. Sometimes people are sick or discouraged.” Instructors also show their dedication by providing recipes, shopping lists, and motivational tips. They even text their clients every morning. “We’re kind of their second alarm clock,” laughed Anja.
The Grissoms also make sure the program is affordable. “When you break it down to a thirty day program, the cost is only $5 a day. If you cut out that daily trip to McDonald’s which you should do anyway, then you’ve paid for it,” said Anja. “We know that this economy is tough and we don’t charge what larger areas do for this program. We want this to be affordable,” said Terry.
In addition to keeping themselves in shape, the Grissoms enjoy watching the program affect their clients. “They cry when they share how they’ve come out of depression, gone off their medications and talk about how much better they feel about themselves when they see those significant results. We love to be a part of that transformation,” said Anja.
For more information about joining Operation Boot camp, contact the Grissoms at 888-734-8669 or visit operationbootcamp.com





